by Pagup 4.8 (48 reviews)

Ads.txt & App-ads.txt Manager for WordPress

Name: Ads.txt & App-ads.txt Manager for WordPress
Rating: 4.8 (48 reviews)
Author: Pagup

App-ads.txt & Ads.txt manager allows you to create, manage & publish your app-ads.txt & ads.txt file from your WordPress dashboard.

Ads.txt & App-ads.txt Manager for WordPress ranks #4,589 among WordPress.org plugins with 2,000+ active installations, a 4.8/5 rating from 48 reviews, and was last updated Jul 2, 2026. Data from WordPress.org, refreshed twice daily — see methodology.

Tested up to WP 7 (Current: 7.1.1)

v1.1.12 Current Version v1.1.12

Updated 2 months ago Last Update on 02 Jul, 2026

Refreshed 7 hours ago Last Refreshed on

Top 10% by installs Downloads -20.5% this week

View on WordPress.org

Rank

#4,589

+6 this week

Active Installs

2K+

-31.3%

KW Avg Position

— No change

Downloads

69.9K

+19 today

Support Resolved

— No change

Rating

96%

Review 4.8 out of 5

4.8 (48 reviews)

Next Milestone 3K

Total Progress 89.9%

2K+ 3K+

405

Ranks to Climb

Growth Needed

8,000,000

Active Installs

Pro

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Rank Changes

Current #4,589

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Active Installs Growth

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Active Installs 0,000,000+

Growth +0.0%

Peak 0,000,000

Downloads Growth

Downloads

Growth

Peak

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Reviews & Ratings

4.8

48 reviews

Overall 96%

44 (92%)

1 (2%)

Security History

Source: WPVulnerability

6 known vulnerabilities on record · 2 in the last 24 months · checked 1 month ago

Oct 24, 2024

Ads.txt & App-ads.txt Manager for WordPress [app-ads-txt] < 1.1.8

CVE-2024-50415 · Fixed in v1.1.8
Oct 16, 2024

Ads.txt & App-ads.txt Manager for WordPress [app-ads-txt] < 1.1.7.0

CVE-2022-4974 · Fixed in v1.1.7.0
Jul 18, 2023

Ads.txt & App-ads.txt Manager for WordPress [app-ads-txt] < 1.1.7.1

CVE-2023-33999 · Fixed in v1.1.7.1
Mar 4, 2022

Ads.txt & App-ads.txt Manager for WordPress [app-ads-txt] < 1.1.7.0

Fixed in v1.1.7.0
Feb 28, 2022

Ads.txt & App-ads.txt Manager for WordPress [app-ads-txt] < 1.1.7.0

Fixed in v1.1.7.0
Feb 28, 2022

Ads.txt & App-ads.txt Manager for WordPress [app-ads-txt] < 1.1.7.0

Fixed in v1.1.7.0

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Plugin Details

Version: 1.1.12
Last Updated: Jul 02, 2026
Requires WP: 4.1+
Tested Up To: 7
PHP Version: 5.6 or higher
Author: Pagup

Support & Rating

Rating: ★ ★ ★ ★ ★ 4.8
Reviews: 48
Support Threads: 0
Resolved: 0%

Keywords

App-adstxt ads ads.txt adstxt advertising

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TL;DR

AI summary of the plugin's readme

This plugin is for WordPress site owners who publish apps or run ad inventory and need to manage ads.txt and app-ads.txt files. It solves the problem of manually creating and updating these authorized-seller files by letting users add, edit, and publish entries directly from the WordPress dashboard.

Create ads.txt and app-ads.txt files
Manual entry copy-paste snippets
Edit and manage files on demand
View files before/after publishing
Specify Ad Source Domain
Specify Publisher ID
Set Type of Relationship (Direct/reseller)
Specify Ad Source ID

Frequently Asked Questions

Common questions about Ads.txt & App-ads.txt Manager for WordPress

It is an IAB-approved text file that aims to prevent unauthorized inventory sales. In a fragmented advertising ecosystem, ads.txt serves as a method of improving transparency for demand side platforms. In fact, DSPs aren’t buying web supply that isn’t authorized via ads.txt. Concretly, publishers drop a text file on their web servers that lists all of the companies that are authorized to sell the publishers’ inventory. Similarly, programmatic platforms also integrate ads.txt files to confirm which publishers’ inventory they are authorized to sell. This allows buyers to check the validity of the inventory they purchase. More details here My .txt file doesn’t show up at all. Please clear your browser cache and reload the ads.txt OR app-ads.txt link.

A DSP looking to bid on app inventory scans the app-ads.txt file on a developer’s website to verify which ad sources are authorized to sell that app’s inventory. The DSP will only accept bid requests from ad sources listed on the file and authorized by the app developer.

There are two main benefits for app developers. - Capturing revenue from brand spend. Brands today represent a growing and potentially significant revenue opportunity for developers. We can expect that many DSPs that adhere to app-ads.txt won’t purchase inventory missing the app-ads.txt file, just as they won’t buy unauthorized inventory on web. Developers who don’t implement app-ads.txt are likely to be removed from DSPs’ pool of targeted media. - Fighting ad fraud. Bad actors may forge apps that impersonate legitimate apps, and mislead DSPs to spend brand budgets on their forged inventory. Legitimate developers end up losing out on ad revenue that was originally intended for them. App-ads.txt blocks unauthorized developer impersonations and minimizes instances of fraud that ultimately hurt developers’ bottom line. Source : https://www.ironsrc.com/blog/what-is-app-ads-txt/

Authorized in-app inventory. An ever-increasing amount of brands are looking to advertise in-app today. Brand buyers now rely on an adherence to app-ads.txt to make sure they don’t buy unauthorized inventory from app developers and negatively impact campaign performance. Developers who don’t implement app-ads.txt can be removed from any brand buyer’s target media list. That’s why joining the app-ads.txt movement is crucial for publishers to maintain their revenue. Ad fraud prevention. App-ads.txt blocks unauthorized developers who impersonate legitimate apps and mislead DSPs into spending brand budgets on fake inventory. With fraud instances minimized, authentic developers can retain more of the ad revenue from inventory genuinely targeted to their app. Source : https://support.vungle.com/hc/en-us/articles/360029177591-App-ads-text-Overview