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tmoubray
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ApproxIt – Service Estimate Builder
Build custom, real-time service estimators that let customers price out jobs and book work directly from your website. Turn raw traffic into hot, scor …
ApproxIt ranks #55,382 among WordPress.org plugins with 0+ active installations, and was last updated May 23, 2026. Data from WordPress.org, refreshed twice daily — see methodology.
Tested up to WP 6.9.11 (Current: 7.1.4)
v1.0.0
Current Version v1.0.0
Updated 5 months ago
Last Update on 23 May, 2026
Refreshed 1 week ago
Last Refreshed on
Rank
#55,382
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No change
Active Installs
0+
-100%
KW Avg Position
88
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No change
Downloads
336
+2 today
Support Resolved
0%
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No change
Rating
0%
Review 0 out of 5
0
(0 reviews)
Next Milestone 10
0+
10+
27,814
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Growth Needed
8,000,000
Active Installs
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- Version
- 1.0.0
- Last Updated
- May 23, 2026
- Requires WP
- 6.2+
- Tested Up To
- 6.9.11
- PHP Version
- 7.4 or higher
- Author
- tmoubray
Support & Rating
- Rating
- ☆ ☆ ☆ ☆ ☆ 0
- Reviews
- 0
- Support Threads
- 0
- Resolved
- 0%
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Frequently Asked Questions
Common questions about ApproxIt – Service Estimate Builder
No. Lite is fully self-contained. The customer-facing form posts directly to your own WordPress site. Lead notifications are sent from your own server. Lite makes zero outbound calls to external services. Your leads belong to you. If you eventually install ApproxIt Pro, the advanced features (Google Maps drawing, SMS, SendGrid email) use third-party APIs that you connect using your own secure API keys.
Each submitted lead becomes a private record (approxit_lead) secured in your local WordPress database. They're never sent off-site or analyzed by outside companies. Deleting the plugin via the WordPress admin completely wipes all leads, estimators, and settings.
You have two equally good options: Block (recommended): Edit any page or post, click the (+) button, search for "ApproxIt Estimator", and select which estimator to display. Place it anywhere in your layout — it behaves exactly like any other native block. Shortcode: Paste [approxit id="42"] (using your own estimator's ID) into any page, post, sidebar widget, or theme template that runs shortcodes.
Email deliverability depends entirely on your website's hosting provider. On most shared hosts (and even premium hosts like WP Engine), default WordPress emails get flagged as spam by Gmail, Outlook, and Yahoo. We strongly recommend installing a free transactional SMTP plugin alongside ApproxIt to sign your outgoing mail correctly: FluentSMTP — Fully free, handles major providers perfectly. WP Mail SMTP — Broadest provider support in the directory. Post SMTP — Great OAuth support for Gmail and Outlook accounts. Make sure your From Email in ApproxIt matches your authenticated business domain (e.g., quotes@yourbusiness.com, not a generic Gmail address).
ApproxIt scores every submission instantly to save your team time, using smart, realistic business indicators rather than unpredictable AI guesses: Job Value — Higher estimated project value gives the lead a higher baseline priority (up to 30 points). Booking Intent — If a customer takes the time to provide a specific phone number and physical property address, the system boosts their score significantly. Project Scope — Multi-service requests or choices containing add-on line items signal a highly motivated buyer and raise the priority badge to Hot automatically. You can also manually override any lead's status directly from the dashboard if things change after a phone call.
Yes. Every single estimator has editable Form Title and Form Subtitle fields. Leave them blank to use the clean defaults ("What do you need?" / "Select all the services you're interested in.").
Yes. The public form uses scoped CSS variables (--ax-accent, etc.), meaning it automatically inherits your existing theme's brand color when configured, while falling back to a clean, modern default otherwise. It is fully mobile-responsive so contractors can give estimates from a phone in the field.
Build as many as you need. Every estimator operates independently with its own services, add-ons, and layout colors. This is perfect if you run multiple service lines (e.g., Residential Cleaning vs. Commercial Office Cleaning).
Yes. Head to Estimators → Leads to use the CSV and JSON export buttons. CSV opens cleanly in spreadsheets and most CRMs; JSON preserves the full estimate breakdown for richer database imports.
Deleting the plugin from the WordPress admin (not just deactivating it) runs the bundled uninstall protocol, which cleanly removes: All estimator and lead custom posts and their meta data. All approxit_* plugin options (notification recipients, email toggles, internal flags). All approxit_* transients and user-meta entries. Deactivating the plugin without deleting it leaves all your data perfectly intact for when you reactivate.