by Layersync Conversion Tracking
5 (1 reviews)
LayerSync – Conversion Tracking, Pixel Manager, and Server-Side API
Conversion tracking for online stores. Pixel injection plus server-side Conversion API delivery, built for WooCommerce.
Tested up to WP 6.9.5 (Current: 7.0.1)
v1.37.4
Current Version v1.37.4
Updated 4 weeks ago
Last Update on 19 Jun, 2026
Refreshed 11 hours ago
Last Refreshed on
Rank
#59,577
—
No change
Active Installs
0+
—
No change
KW Avg Position
115
+0.5 better
Downloads
1.5K
+5 today
Support Resolved
0%
—
No change
Rating
100%
Review 5 out of 5
5
(1 reviews)
Next Milestone 10
0+
10+
30,599
Ranks to Climb
-
Growth Needed
8,000,000
Active Installs
Pro
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Rank Changes
Current
#59,577
Change
Best
#
Downloads Growth
Downloads
Growth
Peak
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5.0
1 reviews
Overall
100%
5
1
(100%)
4
0
(0%)
3
0
(0%)
2
0
(0%)
1
0
(0%)
Tracked Keywords
Showing 2 of 2| Keyword | Position | Change | Type | Updated |
|---|---|---|---|---|
| conversion tracking | 95 | — | Tag | 2 days ago |
| Facebook Pixel | 135 | — | Tag | 2 days ago |
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Start Tracking FreePlugin Details
- Version
- 1.37.4
- Last Updated
- Jun 19, 2026
- Requires WP
- 6.5+
- Tested Up To
- 6.9.5
- PHP Version
- 8.0 or higher
Support & Rating
- Rating
- ★ ★ ★ ★ ★ 5
- Reviews
- 1
- Support Threads
- 0
- Resolved
- 0%
Keywords
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Frequently Asked Questions
Common questions about LayerSync – Conversion Tracking, Pixel Manager, and Server-Side API
When browser-side pixels miss conversions (due to iOS 14+, ad blockers, or cookie restrictions), ad platforms optimize on incomplete data and your cost-per-acquisition rises. LayerSync fixes this by sending conversion events server-to-server to every connected platform via their respective Conversions API. Browser and server events are deduplicated automatically using a shared event_id, so platforms see more of your real conversions without double-counting. More complete data means better optimization and improved Return on Ad Spend.
Install and activate LayerSync Sign up at layersynchub.com and create your site In your LayerSync dashboard, go to Platforms → Meta and paste your Pixel ID + Conversions API Access Token (both from Meta Events Manager) Save and click Test Connection LayerSync automatically fires both the browser Meta Pixel and Meta Conversions API events server-to-server. They're deduplicated using a shared event_id. User data (email, phone, name, address) is SHA-256 hashed and sent as Advanced Matching parameters for maximum Event Match Quality (EMQ). No Google Tag Manager server container required.
Server-side tracking sends conversion events directly from your server to ad platforms — instead of relying only on browser JavaScript pixels. This matters because: Ad blockers block ~40% of browser tracking pixels iOS 14+ App Tracking Transparency reduced Meta Pixel reported conversions by 30–40% Safari ITP limits first-party cookies to 7 days, causing session data loss Browser privacy features increasingly restrict third-party tracking With server-side tracking, your conversion data bypasses all browser restrictions. Ad platforms see your real sales, optimize better, and your ROAS improves.
Yes. This plugin connects WordPress to the LayerSync SaaS, which performs the actual server-to-server dispatch to each ad platform. The LayerSync account is what configures which platforms are enabled, stores your API credentials encrypted, and runs the queue + recovery worker. A free plan is available.
Nine: Meta (Facebook & Instagram), Google Ads, Google Analytics 4, TikTok, Pinterest, Snapchat, LinkedIn, Reddit, and X (Twitter). All nine are server-side, all nine are available on paid plans. The free plan supports browser pixels for all 9 and server-side CAPI for one of your choice.
Yes. LayerSync automatically tracks the full WooCommerce funnel: product view → add to cart → view cart → begin checkout → add payment info → purchase → refund. Order metadata (value, SKU, currency, quantity, category) is captured automatically. HPOS-compatible. Triple-fallback purchase hook (payment_complete + checkout_processed + thankyou) ensures no transaction is missed.
The current release covers WooCommerce and any custom integration via the JavaScript / REST APIs. Support for additional ecommerce platforms is on the roadmap.
No. The browser tracking script loads asynchronously (non-blocking), events are batched server-side, the same-origin REST proxy is lightweight, and the plugin uses indexed database tables. Compatible with WP Rocket, LiteSpeed Cache, W3 Total Cache, Cloudflare, and other caching/CDN solutions. The browser-side recovery queue uses localStorage with strict size limits — no measurable impact on page load.
Yes. LayerSync is fully compatible with WooCommerce HPOS. WC order data is read via the standard wc_get_order() API which abstracts over both storage modes.
Yes. The plugin captures per-event consent state and respects it during retries. There's an admin toggle for "default to denied until consent" suitable for EU/UK traffic. CMPs integrate via window.LayerSync.setConsent({ad_storage: 'granted', ad_user_data: 'granted', ad_personalization: 'granted'}). PII (email, phone, name, address) is SHA-256 hashed server-side before any platform handoff. IP anonymization is supported.