LeadSource - UTM, Lead Source and Conversion Tracking for Forms
by forgecreative 5 (2 reviews)

LeadSource - UTM, Lead Source and Conversion Tracking for Forms

UTM tracking and lead source attribution for WordPress forms. Capture UTM parameters, gclid and click IDs on every form submission.

LeadSource ranks #15,858 among WordPress.org plugins with 10+ active installations, a 5/5 rating from 2 reviews, and was last updated Jun 17, 2026. Data from WordPress.org, refreshed twice daily — see methodology.

Tested up to WP 7 (Current: 7.1)
v1.0.4 Current Version v1.0.4
Updated 2 months ago Last Update on 17 Jun, 2026
Refreshed 6 hours ago Last Refreshed on
Top 50% by installs
View on WordPress.org
Rank
#15,858
-89 this week
Active Installs
10+
-75%
KW Avg Position
65.3
No change
Downloads
851
+7 today
Support Resolved
100%
No change
Rating
100%
Review 5 out of 5
5 (2 reviews)

Next Milestone 20

Total Progress 60%
10+ 20+
13,481
Ranks to Climb
-
Growth Needed
8,000,000
Active Installs
Pro

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Rank Changes

15,705 15,807 15,910 16,013 16,115 09-09-2026 10-09-2026 11-09-2026 12-09-2026 13-09-2026 14-09-2026 15-09-2026 16-09-2026
15,597 15,933 16,268 16,603 16,939 01-09-2026 02-09-2026 03-09-2026 04-09-2026 05-09-2026 06-09-2026 07-09-2026 08-09-2026 09-09-2026 10-09-2026 11-09-2026 12-09-2026 13-09-2026 14-09-2026 15-09-2026 16-09-2026
Current #15,858
Change
Best #

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Active Installs Growth

Active Installs 0,000,000+
Growth +0.0%
Peak 0,000,000

Downloads Growth

0 10 20 09-09-2026 10-09-2026 11-09-2026 12-09-2026 13-09-2026 14-09-2026 15-09-2026 16-09-2026
0 10 20 01-09-2026 02-09-2026 03-09-2026 04-09-2026 05-09-2026 06-09-2026 07-09-2026 08-09-2026 09-09-2026 10-09-2026 11-09-2026 12-09-2026 13-09-2026 14-09-2026 15-09-2026 16-09-2026
Downloads
Growth
Peak

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Reviews & Ratings

5.0
2 reviews
Overall 100%
5
2 (100%)
4
0 (0%)
3
0 (0%)
2
0 (0%)
1
0 (0%)

Support Threads Overview

Resolved
Unresolved
1
Total Threads
1
Resolved
0
Unresolved
100%
Resolution Rate

Security History

Source: WPVulnerability

No known vulnerabilities on record for LeadSource. Checked 1 week ago.

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Plugin Details

Version
1.0.4
Last Updated
Jun 17, 2026
Requires WP
6.0+
Tested Up To
7
PHP Version
7.4 or higher
Author
forgecreative

Support & Rating

Rating
★ ★ ★ ★ ★ 5
Reviews
2
Support Threads
1
Resolved
100%

Keywords

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TL;DR

AI summary of the plugin's readme

This plugin is for small businesses and agencies running paid ads on Google, Meta, LinkedIn, Microsoft, or TikTok who use WordPress forms to capture leads. It solves the problem of not knowing which marketing channels drive form submissions by automatically capturing UTM parameters and click IDs and attaching them to each lead.

  • Contact Form 7 integration
  • WPForms integration
  • Gravity Forms integration
  • Ninja Forms integration
  • Formidable Forms integration
  • Fluent Forms integration
  • Elementor Pro Forms integration

Frequently Asked Questions

Common questions about LeadSource - UTM, Lead Source and Conversion Tracking for Forms

No. LeadSource hooks into your form plugin automatically. There are no shortcodes to add, no hidden fields to configure, and no form templates to edit.
Yes. The plugin also detects ad platform click IDs (gclid, fbclid, etc.) and automatically labels the traffic source. Even visitors arriving via organic search or direct traffic are categorised.
No. The frontend script is tiny vanilla JavaScript (no jQuery dependency) that runs once on page load to read URL parameters. There are no external API calls and no impact on page load speed.
Yes. The UTM capture runs in the visitor's browser via JavaScript, so server-side caching does not interfere with tracking.
The plugin uses "Same Session" attribution — the captured UTM data persists until the browser is closed. This is the most accurate setting and prevents cross-session over-counting.
No. All data is stored locally in your WordPress database. The plugin does not communicate with any external analytics or tracking service.
Yes. LeadSource captures the Google Click ID (gclid) on every form submission, so you can match leads back to the campaigns, ad groups and keywords that produced them and feed conversions back into Google Ads.
Yes. LeadSource records lead source and full UTM attribution automatically for Contact Form 7, WPForms, Gravity Forms, Ninja Forms, Formidable Forms, Fluent Forms and Elementor Pro Forms, with no per-form setup.
LeadSource uses same-session attribution. The captured source persists until the browser is closed, which avoids the cross-session over-counting that long cookie windows can cause.

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