Microsoft Advertising Universal Event Tracking (UET)
The official plugin for setting up Microsoft Advertising UET
Microsoft Advertising Universal Event Tracking (UET) ranks #3,421 among WordPress.org plugins with 4,000+ active installations, a 3/5 rating from 1 reviews, and was last updated Jan 27, 2026. Data from WordPress.org, refreshed twice daily — see methodology.
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Security History
Source: WPVulnerability1 known vulnerability on record · 0 in the last 24 months · checked 4 days ago
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CVE-2022-2170 · Fixed in v1.0.4
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- Version
- 1.0.8
- Last Updated
- Jan 27, 2026
- Requires WP
- 5.1+
- Tested Up To
- 6.6.8
- PHP Version
- 7.2 or higher
- Author
- Microsoft
Support & Rating
- Rating
- ★ ★ ★ ☆ ☆ 3
- Reviews
- 1
- Support Threads
- 0
- Resolved
- 0%
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TL;DR
AI summary of the plugin's readmeThis plugin is for WordPress site owners running Microsoft Advertising campaigns. It installs a Microsoft Advertising Universal Event Tracking (UET) tag on the site so features like conversion tracking, remarketing, and automated bidding can be used.
- Installs UET tag
- Conversion tracking support
- Remarketing in paid search
- Automated bidding strategies
- Customer journey tracking
Frequently Asked Questions
Common questions about Microsoft Advertising Universal Event Tracking (UET)
