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Narrativva SEM Integration for Seznam

Name: Narrativva SEM Integration for Seznam
Author: bujnovskyf

Public beta: Independent, consent-aware Seznam Event Measurement integration with frontend events and server-side conversions.

Narrativva SEM Integration for Seznam ranks #59,770 among WordPress.org plugins with 0+ active installations, is #8,981 of 12,356 in the E-commerce category, and was last updated Aug 31, 2026. Data from WordPress.org, refreshed twice daily — see methodology.

Compatible with WP 7.1.1

v0.6.2 Current Version v0.6.2

Updated 2 weeks ago Last Update on 31 Aug, 2026

Refreshed 6 hours ago Last Refreshed on

#8,981 of 12,356 in E-commerce Actively maintained

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Rank

#59,770

— No change

Active Installs

-2%

KW Avg Position

0.5 worse

Downloads

103

+2 today

Support Resolved

— No change

Rating

Review 0 out of 5

0 (0 reviews)

Next Milestone 10

Total Progress 20%

0+ 10+

34,284

Ranks to Climb

Growth Needed

8,000,000

Active Installs

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Active Installs Growth

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Active Installs 0,000,000+

Growth +0.0%

Peak 0,000,000

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Plugin Details

Version: 0.6.2
Last Updated: Aug 31, 2026
Requires WP: 6.5+
Tested Up To: 7.1.1
PHP Version: 7.4 or higher
Author: bujnovskyf

Support & Rating

Rating: ☆ ☆ ☆ ☆ ☆ 0
Reviews: 0
Support Threads: 0
Resolved: 0%

Keywords

conversions server side seznam sklik woocommerce

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Frequently Asked Questions

Common questions about Narrativva SEM Integration for Seznam

No. Seznam requires sul.js even for S2S measurement. The plugin loads sul.js and uses it as the browser gateway for identity cookies and frontend events.

Frontend PageView, Contact Form 7, Elementor Forms, WPForms, dataLayer Lead tracking, and custom Lead helpers can work without WooCommerce. Built-in ViewContent, add-to-cart, checkout, payment, and WooCommerce order Purchase tracking require WooCommerce. Developers can enable dataLayer Purchase mode or send a valid custom Purchase S2S payload with nva_sem_s2s_track() when a non-WooCommerce flow provides the required event data.

Yes. Add a route for each premise with its own combined frontend SEM ID and separate S2S SEM ID. Routes can match domains or URL prefixes. Custom integrations can select a route with premise_key or the nva_sem_s2s_premise_key filter. Seznam's documentation confirms that every connected Zboží.cz premise has its own combined frontend SEM ID and its own S2S SEM ID.

No. The public helpers accept only event names from Seznam's official SEM event reference. ViewCart is not supported. To measure cart-page visitors, enable PageView and configure either a conversion or a retargeting list in Seznam based on PageView with a URL condition matching the cart page. Use AddToCart for additions and InitiateCheckout only when checkout begins.

No. SEM requires CZK. Non-CZK WooCommerce orders are skipped and logged.

Do not intentionally send the same conversion through both paths. Seznam's current SEM documentation does not provide frontend/S2S deduplication. The plugin disables WooCommerce Purchase S2S when its dataLayer Purchase mode is enabled, but other custom integrations remain your responsibility.