by Thijs Joosten Digital Acquisition 0 (0 reviews)

S2S Conversions

Name: S2S Conversions
Author: Thijs Joosten Digital Acquisition

Server-side GA4 tracking via the Measurement Protocol. Adblocker-proof, GDPR-ready, and free forever.

S2S Conversions ranks #55,786 among WordPress.org plugins with 0+ active installations, is #9,190 of 12,560 in the E-commerce category, and was last updated Aug 13, 2026. Data from WordPress.org, refreshed twice daily — see methodology.

Tested up to WP 7.0.6 (Current: 7.1.2)

v1.0.27 Current Version v1.0.27

Updated 1 month ago Last Update on 13 Aug, 2026

Refreshed 11 hours ago Last Refreshed on

#9,190 of 12,560 in E-commerce

View on WordPress.org

Rank

#55,786

— No change

Active Installs

— No change

KW Avg Position

172

30 worse

Downloads

261

+6 today

Support Resolved

— No change

Rating

Review 0 out of 5

0 (0 reviews)

Next Milestone 10

Total Progress 20%

0+ 10+

36,046

Ranks to Climb

Growth Needed

8,000,000

Active Installs

Pro

Unlock Exact Install Count

See the precise estimated active installs for this plugin, calculated from real-time ranking data.

Exact install estimates within tiers
Track install growth over time
Milestone progress predictions

Upgrade to Pro

Need 8 more installs to reach 10+

Rank Changes

Current #55,786

Change

Best #

Upgrade to Pro

Unlock 30-day and 90-day rank history charts with a Pro subscription.

Upgrade Now

Active Installs Growth

Upgrade to Pro

Active Installs 0,000,000+

Growth +0.0%

Peak 0,000,000

Downloads Growth

Downloads

Growth

Peak

Upgrade to Pro

Unlock 30-day, 90-day, and yearly download history charts with a Pro subscription.

Upgrade Now

Reviews & Ratings

0.0

0 reviews

Overall 0%

0 (0%)

Track This Plugin

Get detailed analytics, keyword tracking, and position alerts delivered to your inbox.

Start Tracking Free

Plugin Details

Version: 1.0.27
Last Updated: Aug 13, 2026
Requires WP: 6.0+
Tested Up To: 7.0.6
PHP Version: 7.4 or higher
Author: Thijs Joosten Digital Acquisition

Support & Rating

Rating: ☆ ☆ ☆ ☆ ☆ 0
Reviews: 0
Support Threads: 0
Resolved: 0%

Keywords

conversion tracking ga4 google analytics Server Side Tracking woocommerce

Upgrade to Pro

Unlock keyword rankings, search positions, and detailed analytics with a Pro subscription.

Upgrade Now

Similar Plugins

Adminify – White Label, Admin Menu Editor, Login Customizer

6K+ installs

#2,760

Master Addons for Elementor – Elementor Addons, Widgets, Mega Menu Builder, Popup Builder, Widget Builder & Template Kits

MonsterInsights - Google Analytics Dashboard for WordPress (Website Stats Made Easy)

Google for WooCommerce

800K+ installs

#75

WooPayments: Integrated WooCommerce Payments

800K+ installs

#76

WooCommerce PayPal Payments

800K+ installs

#81

WooCommerce Stripe Payment Gateway

700K+ installs

#85

WooCommerce Tax (formerly WooCommerce Shipping & Tax)

500K+ installs

#115

View all Ecommerce plugins

Frequently Asked Questions

Common questions about S2S Conversions

No — it complements it. Keep your existing GTM setup for pageviews, events and other tracking. This plugin adds a server-side layer specifically for purchase and lead conversions that are often lost due to ad blockers or payment redirects.

Yes! The plugin works without WooCommerce for lead/form tracking. WooCommerce is only required for purchase tracking.

Yes — this is one of the main benefits. The plugin captures all session data before the payment redirect. Even when a customer is redirected to an external payment page and back, the conversion is correctly attributed.

Yes. GA4 events contain no personally identifiable information — only a pseudonymous client_id and session_id. The plugin respects your visitor's consent settings and only fires after the appropriate consent has been given (configurable per consent tool).

Cookiebot, Complianz, OneTrust, Real Cookie Banner v3, Borlabs Cookie, iubenda, Moove GDPR, CookieScript, WP Cookie Notice, and a custom cookie banner.

Action Scheduler is used to process conversions asynchronously (in the background). It comes bundled with WooCommerce. If you don't have WooCommerce, install the free Action Scheduler plugin by Automattic for best results. Without it, the plugin falls back to WordPress cron, which is less reliable.

Go to Settings → S2S Conversions and scroll to the bottom. The debug log viewer shows the last 200 lines of the log file in real time.