by Jack Arturo
5 (69 reviews)
WP Fusion Lite – Marketing Automation and CRM Integration for WordPress
WP Fusion Lite synchronizes your WordPress users with contact records in your CRM or marketing automation system.
Tested up to WP 6.8.5 (Current: 6.9.4)
v3.46.3.1
Current Version v3.46.3.1
Updated 8 months ago
Last Update on 06 Jul, 2025
Refreshed 7 hours ago
Last Refreshed on
Rank
#3,233
—
No change
Active Installs
5K+
—
No change
KW Avg Position
87.7
+0.7 better
Downloads
135.9K
+22 today
Support Resolved
0%
—
No change
Rating
100%
Review 5 out of 5
5
(69 reviews)
Next Milestone 6K
5K+
6K+
137
Ranks to Climb
-
Growth Needed
8,000,000
Active Installs
Pro
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Rank Changes
Current
#3,233
Change
Best
#
Downloads Growth
Downloads
Growth
Peak
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5.0
69 reviews
Overall
100%
5
68
(99%)
4
0
(0%)
3
1
(1%)
2
0
(0%)
1
0
(0%)
Tracked Keywords
Showing 3 of 3| Keyword | Position | Change | Type | Updated |
|---|---|---|---|---|
| marketing automation | 65 | — | Tag | 1 day ago |
| crm | 70 | — | Tag | 1 day ago |
| membership | 128 | — | Tag | 1 day ago |
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- Version
- 3.46.3.1
- Last Updated
- Jul 06, 2025
- Requires WP
- 4.6+
- Tested Up To
- 6.8.5
- PHP Version
- 7.4 or higher
- Author
- Jack Arturo
Support & Rating
- Rating
- ★ ★ ★ ★ ★ 5
- Reviews
- 69
- Support Threads
- 0
- Resolved
- 0%
Keywords
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Frequently Asked Questions
Common questions about WP Fusion Lite – Marketing Automation and CRM Integration for WordPress
WP Fusion is built for anyone using a CRM or marketing automation platform, and running their website with WordPress. CRMs empower businesses to track leads, send email broadcasts, manage contact data, track sales, delegate client relationships between employees, and more. WordPress handles the public facing side of your business: your sales pages, ecommerce platform, support forums, photos and videos, and anything else you want the world to see. But your CRM and WordPress don’t talk to each other. This is where WP Fusion comes in. WP Fusion acts as a bridge between your WordPress data and CRM data— it allows you to use data from WordPress to power your marketing campaigns, and data from your CRM to personalize the customer experience in WordPress.
While WP Fusion and Zapier are both integration tools, they work quite differently. Zapier is a SaaS (Software as a Service) solution that acts as a middleman between your site and your CRM (as well as many other platforms). When something is updated in WordPress, it is synced to Zapier’s website, and then Zapier syncs the data on to your desired platform. Depending on your plan there is a delay before the data is synced, and/or limit on how many “tasks” you can run each month. WP Fusion connects your site directly to your CRM or marketing automation platform over the API (nothing goes through our website). Because of this the sync of data is instant, secure, and there are no monthly limits. In addition to syncing data with your CRM, WP Fusion also includes many options for protecting your WordPress content based on CRM tags, and triggering changes in membership level or course enrollments based on CRM automations. This generally isn’t possible with Zapier because Zapier is configured via zapier.com, not inside your WordPress dashboard.
WP Fusion Lite is a copy of the Pro WP Fusion plugin, with support for third-party plugins removed. Each time we release a Lite update, it brings it up to date with the latest version of the Pro plugin. For the full details see the changelog on our site.
WP Fusion Lite has a few banners on the settings pages with additional info about the features available in the Pro version. If you'd prefer not to see these you can disable them with the filter: add_filter( 'wp_fusion_hide_upgrade_nags', '__return_true' );
You can report security bugs through the Patchstack Vulnerability Disclosure Program. The Patchstack team help validate, triage and handle any security vulnerabilities. Report a security vulnerability.
The source code and build files for WP Fusion Lite are available on GitHub.
Of course, see our Frequently Asked Questions.