DataLayer for GTM and Matomo
by Openmost 1 (0 reviews)

DataLayer for GTM and Matomo

Add contextual information to dataLayer for GTM and MTM

DataLayer for GTM and Matomo ranks #18,025 among WordPress.org plugins with 80+ active installations, is #441 of 1,978 in the Analytics category, a 1/5 rating from 0 reviews, and was last updated May 20, 2026. Data from WordPress.org, refreshed twice daily — see methodology.

Tested up to WP 7 (Current: 7.1)
v1.0.4 Current Version v1.0.4
Updated 3 months ago Last Update on 20 May, 2026
Refreshed 11 hours ago Last Refreshed on
#441 of 1,978 in Analytics Top 25% by installs
View on WordPress.org
Rank
#18,025
No change
Active Installs
80+
+3.9%
KW Avg Position
27.3
No change
Downloads
1.6K
+4 today
Support Resolved
0%
No change
Rating
20%
Review 1 out of 5
1 (0 reviews)

Next Milestone 90

Total Progress 0%
80+ 90+
2,640
Ranks to Climb
-
Growth Needed
8,000,000
Active Installs
Pro

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Rank Changes

17,994 18,062 18,130 18,198 18,267 10-09-2026 11-09-2026 12-09-2026 13-09-2026 14-09-2026 15-09-2026 16-09-2026 17-09-2026
17,990 18,066 18,143 18,219 18,295 02-09-2026 03-09-2026 04-09-2026 05-09-2026 06-09-2026 07-09-2026 08-09-2026 09-09-2026 10-09-2026 11-09-2026 12-09-2026 13-09-2026 14-09-2026 15-09-2026 16-09-2026 17-09-2026
Current #18,025
Change
Best #

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Active Installs Growth

Active Installs 0,000,000+
Growth +0.0%
Peak 0,000,000

Downloads Growth

0 10 20 10-09-2026 11-09-2026 12-09-2026 13-09-2026 14-09-2026 15-09-2026 16-09-2026 17-09-2026
0 10 20 02-09-2026 03-09-2026 04-09-2026 05-09-2026 06-09-2026 07-09-2026 08-09-2026 09-09-2026 10-09-2026 11-09-2026 12-09-2026 13-09-2026 14-09-2026 15-09-2026 16-09-2026 17-09-2026
Downloads
Growth
Peak

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Reviews & Ratings

1.0
0 reviews
Overall 20%
5
0 (0%)
4
0 (0%)
3
0 (0%)
2
0 (0%)
1
0 (0%)

Frequently Asked Questions

Common questions about DataLayer for GTM and Matomo

Yes of course, this plugin fills the data in the dataLayer object by default for GTM
Yes, even though this plugin fills data into the dataLayer object by default for GTM, your Matomo Tag Manager instance is able to read this data if you enable the container option: "Actively sync from Google data layer Tag Manager". NO specific configuration required. (Your Matomo instance must be at least updated to Matomo >=5.2.0)
Yes, you can use all filters and actions available in the plugin source code to extend and adapt this plugin to your needs.
If you want to check what data is available in the dataLayer, you can open your console tab (F12) in your browser. Then type dataLayer and press the “Enter” key. Your browser displays the dataLayer object with all the data it contains. You can also use the Tag Assistant tool from Google to visualise your dataLayer with ease in a fancy user interace.
If your website uses the WP Contact Form 7 or WP Forms plugin, this plugin will automatically detect form events. The list of all events is available in the documentation of this plugin. Contact Form 7 sent mail event is wpcf7_mail_sent WP Forms form submit event is wp_forms_submit

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