by
joelambord
5 (3 reviews)
Subscription Toolkit – Cancellation Survey, Win-back & Trial Coupons for WooCommerce Subscriptions
Reduce churn in WooCommerce Subscriptions: cancellation survey with retention offers, win-back e-mails, free trial coupons and MRR metrics.
Subscription Toolkit ranks #70,287 among WordPress.org plugins with 1+ active installations, is #2,110 of 3,634 in the Communication category, a 5/5 rating from 3 reviews, and was last updated Oct 9, 2026. Data from WordPress.org, refreshed twice daily — see methodology.
Compatible with WP 7.1
v1.5.2
Current Version v1.5.2
Updated 4 weeks ago
Last Update on 09 Oct, 2026
Refreshed 1 week ago
Last Refreshed on
#2,110 of 3,634 in Communication
Actively maintained
Rank
#70,287
—
No change
Active Installs
1+
—
No change
KW Avg Position
17.5
—
No change
Downloads
527
+6 today
Support Resolved
0%
—
No change
Rating
100%
Review 5 out of 5
5
(3 reviews)
Next Milestone 10
0+
10+
57,350
Ranks to Climb
-
Growth Needed
8,000,000
Active Installs
Pro
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Need 9 more installs to reach 10+
Rank Changes
Current
#70,287
Change
Best
#
Downloads Growth
Downloads
Growth
Peak
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Upgrade NowReviews & Ratings
5.0
3 reviews
Overall
100%
5
3
(100%)
4
0
(0%)
3
0
(0%)
2
0
(0%)
1
0
(0%)
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Start Tracking FreePlugin Details
- Version
- 1.5.2
- Last Updated
- Oct 09, 2026
- Requires WP
- 6.2+
- Tested Up To
- 7.1
- PHP Version
- 7.4 or higher
- Author
- joelambord
Support & Rating
- Rating
- ★ ★ ★ ★ ★ 5
- Reviews
- 3
- Support Threads
- 0
- Resolved
- 0%
Keywords
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Frequently Asked Questions
Common questions about Subscription Toolkit – Cancellation Survey, Win-back & Trial Coupons for WooCommerce Subscriptions
WooCommerce 8.0+ and WooCommerce Subscriptions 5.0+. Other subscription plugins are not supported.
Ask for the reason before a subscription is cancelled and answer it: a customer who finds the subscription too expensive gets a discount on the next renewals, one who needs a break gets a free month. Customers who cancel anyway can be won back with a personal offer later (Pro). The dashboard shows which reasons and offers save the most subscriptions.
Yes. Every cancellation reason can have its own offer: a percentage or fixed discount on a number of renewals, or a free period that moves the next payment back by days, weeks or months. The offer is applied to the subscription instantly when the customer accepts it.
Create a coupon with the discount type "Subscription Trial" and enter the trial length, e.g. 15 days. Customers who use the code pay nothing today; the first renewal moves back by the trial length.
Monthly recurring revenue (MRR) over time, gained and lost MRR per month, churn rate and revenue churn, the reasons subscriptions ended (cancellation, failed payment, expired term), retention by start month, customer lifetime value and the renewals due in the next 30 days – filtered by product or variation.
No. It only sets the initial total to 0.00 through the standard WooCommerce Subscriptions trial. Gateways that verify or pre-authorize the card at sign-up (Stripe, Payrexx, Braintree, Mollie and others) keep doing so, so the first payment after the trial runs without further action from the customer. A trial started with the coupon also survives checkout retries after a cancelled or failed payment.
Yes. The coupon type registers through the standard woocommerce_coupon_discount_types filter and works, for example, with Smart Coupons for WooCommerce (Pro) by WebToffee.
Yes. The popup only appears on My Account pages, which WooCommerce excludes from page caching. With WP Rocket, the popup script is excluded from "Delay JavaScript execution" automatically.
Yes. The survey popup, the offers, the win-back e-mails and the My Account banner follow each customer's language. It works with WPML, Polylang, TranslatePress and Weglot, respects Loco Translate and ships with English, German, French, Italian and Spanish translations. Each campaign has a "Translations" section for your own texts. Subscriptions in several currencies work as well: retention offers and win-back e-mails show amounts in the currency of each subscription, and Metrics (Pro) reports MRR, churn and retention per currency.
See the features and prices on navest.ch, or click "Upgrade to Pro" in WooCommerce → Subscription Toolkit. After the purchase, download the Pro version from your account there, from the purchase e-mail or from the Freemius customer portal. Install it under Plugins → Add New Plugin → Upload Plugin and enter your license key when asked. The free version is then switched off automatically; all settings are kept.
