by Facebook 2.7 (164 reviews)

Meta pixel for WordPress

Name: Meta pixel for WordPress
Rating: 2.7 (164 reviews)
Author: Facebook

Grow your business with Meta for WordPress!

Meta pixel for WordPress ranks #140 among WordPress.org plugins with 400,000+ active installations, a 2.7/5 rating from 164 reviews, and was last updated Jul 27, 2026. Data from WordPress.org, refreshed twice daily — see methodology.

Tested up to WP 7.0.8 (Current: 7.1.4)

v5.2.2 Current Version v5.2.2

Updated 3 months ago Last Update on 27 Jul, 2026

Refreshed 6 days ago Last Refreshed on

Top 1% by installs Downloads -26% this week

View on WordPress.org

Rank

#140

— No change

Active Installs

400K+

-15.2%

KW Avg Position

6.8

— No change

Downloads

11.4M

+1,114 today

Support Resolved

— No change

Rating

54%

Review 2.7 out of 5

2.7 (164 reviews)

Next Milestone 500K

Total Progress 56%

400K+ 500K+

Ranks to Climb

Growth Needed

8,000,000

Active Installs

Pro

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Need 44,000 more installs to reach 500K+

Rank Changes

Current #140

Change

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Active Installs Growth

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Active Installs 0,000,000+

Growth +0.0%

Peak 0,000,000

Downloads Growth

Downloads

Growth

Peak

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Reviews & Ratings

2.7

164 reviews

Overall 54%

59 (36%)

6 (4%)

4 (2%)

12 (7%)

83 (51%)

Support Threads Overview

Resolved

Unresolved

Total Threads

Resolved

Unresolved

Resolution Rate

Security History

Source: WPVulnerability

5 known vulnerabilities on record · 0 in the last 24 months · checked 2 weeks ago

Mar 25, 2021

Meta pixel for WordPress [official-facebook-pixel] < 3.0.0

CVE-2021-24217 · Fixed in v3.0.0
Mar 25, 2021

Meta pixel for WordPress [official-facebook-pixel] >= 3.0.0 - <= 3.0.3

CVE-2021-24218 · Affected >= 3.0.0 <= 3.0.3
Mar 25, 2021

Meta pixel for WordPress [official-facebook-pixel] < 3.0.0

Fixed in v3.0.0
Mar 25, 2021

Meta pixel for WordPress [official-facebook-pixel] >= 3.0.0 - <= 3.0.3

Affected >= 3.0.0 <= 3.0.3
Mar 25, 2021

Meta pixel for WordPress [official-facebook-pixel] < 5.2.2

CVE-2026-66705 · Fixed in v5.2.2

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Plugin Details

Version: 5.2.2
Last Updated: Jul 27, 2026
Requires WP: 5.7+
Tested Up To: 7.0.8
PHP Version: 7.4 or higher
Author: Facebook

Support & Rating

Rating: ★ ★ ★ ☆ ☆ 2.7
Reviews: 164
Support Threads: 4
Resolved: 0%

Keywords

Conversions API facebook meta meta ads pixel

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TL;DR

AI summary of the plugin's readme

This plugin is for WordPress site owners running ads on Facebook and Instagram who want to track visitor actions on their site. It installs a Meta Pixel and supports the Conversions API to capture events and send conversion data directly to Meta for better ad targeting and retargeting.

Installs Meta Pixel
Tracks Lead events
Tracks ViewContent events
Tracks AddToCart events
Tracks InitiateCheckout events
Tracks Purchase events
Conversions API support

Frequently Asked Questions

Common questions about Meta pixel for WordPress

You can find more information on the Facebook Pixel.

You can find more information on the Conversions API.

You can refer to this page

If you get stuck, or have any questions, you can ask for help in the Facebook for WordPress plugin forum.

Of course! This plugin is open sourced on the Facebook Incubator GitHub. You can find the code and contribution instructions in the plugin repository.