by Sumo 4.2 (519 reviews)

Website Pop-up Builder by BDOW! (formerly Sumo): Pop-ups + forms for email opt-ins and lead generation

Name: Website Pop-up Builder by BDOW! (formerly Sumo): Pop-ups + forms for email opt-ins and lead generation
Rating: 4.2 (519 reviews)
Author: Sumo

Sumo is trusted by over 600,000 businesses — small and large — in growing their email lists, customer base, and revenue online.

Website Pop-up Builder by BDOW! (formerly Sumo) ranks #1,510 among WordPress.org plugins with 10,000+ active installations, is #48 of 1,974 in the Analytics category, a 4.2/5 rating from 519 reviews, and was last updated Jun 6, 2025. Data from WordPress.org, refreshed twice daily — see methodology.

Tested up to WP 6.8.8 (Current: 7.1)

v1.44 Current Version v1.44

Updated 1 year ago Last Update on 06 Jun, 2025

Refreshed 11 hours ago Last Refreshed on

#48 of 1,974 in Analytics Top 5% by installs Downloads +12.4% this week No update in over a year

View on WordPress.org

Rank

#1,510

+2 this week

Active Installs

10K+

-47.4%

KW Avg Position

1 better

Downloads

2.5M

+42 today

Support Resolved

— No change

Rating

84%

Review 4.2 out of 5

4.2 (519 reviews)

Next Milestone 20K

Total Progress 88.8%

10K+ 20K+

Ranks to Climb

Growth Needed

8,000,000

Active Installs

Pro

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Need 1,123 more installs to reach 20K+

Rank Changes

Current #1,510

Change

Best #

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Active Installs Growth

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Active Installs 0,000,000+

Growth +0.0%

Peak 0,000,000

Downloads Growth

Downloads

Growth

Peak

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Reviews & Ratings

4.2

519 reviews

Overall 84%

369 (71%)

36 (7%)

17 (3%)

20 (4%)

77 (15%)

Security History

Source: WPVulnerability

1 known vulnerability on record · 0 in the last 24 months · checked 1 week ago

Apr 5, 2024

Website Pop-up Builder by BDOW! (formerly Sumo): Pop-ups + forms for email opt-ins and lead generation [sumome] < 1.35

CVE-2024-31265 · Fixed in v1.35

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Plugin Details

Version: 1.44
Last Updated: Jun 06, 2025
Requires WP: 4.7+
Tested Up To: 6.8.8
PHP Version: 7.0 or higher
Author: Sumo

Support & Rating

Rating: ★ ★ ★ ★ ☆ 4.2
Reviews: 519
Support Threads: 0
Resolved: 0%

Keywords

analytics ecommerce email leads marketing

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TL;DR

AI summary of the plugin's readme

This plugin is for WordPress site owners and businesses who want to grow an email list and generate leads. It solves the problem of converting website visitors into subscribers and customers by providing targeted pop-ups, forms, and A/B testing tools.

Advanced visitor targeting rules
Built-in A/B testing
Professionally designed templates
Integrates with ConvertKit, Flodesk, Mailerlite
Integrates with WooCommerce
Autoresponders for content upgrades
Multi-site dashboard management
Exit intent pop-ups

Frequently Asked Questions

Common questions about Website Pop-up Builder by BDOW! (formerly Sumo): Pop-ups + forms for email opt-ins and lead generation

No, this plugin loads asynchronously to have minimal impact on website performance.

You can login via the plugin or at https://bdow.com.

Yes! It’s easy to create forms and pop-ups that reflect your brand. Choose from our professionally designed templates for an easy head-start.

Yes, we provide instant integration with Flodesk MailChimp, Aweber, Constant Contact, Campaign Monitor, GetResponse, ActiveCampaign, MyEmma, Mad Mimi, Infusionsoft, Feedblitz, HubSpot, MyNewsletterBuilder, Inbox First, Sailthru, Klaviyo, Vero, Pardot, Zapier, Ontraport, ExactTarget, Vertical Response, Drip, MailerLite, WhatCounts, ConvertKit, MailJet, and Maropost. Alternatively, you can simply download a CSV list of your newsletter subscribers.

Yes, we integrate with Zapier so you have the flexibility to integrate with additional apps for a seamless workflow.

Anyone interested in building a bigger email list, faster! BDOW! is the perfect pop-up and form tool for those interested in improving the conversion rate of their website. Our dashboard makes it easy for agencies and designers to manage multiple sites from a single account!

The fastest place to receive support is emailing help[at]bdow[dot]com.