UniPixel: Meta, Pinterest, TikTok, Google & Microsoft Server-Side Tracking for WooCommerce
by Buildio 5 (4 reviews)

UniPixel

Send conversion events from your WordPress server to Meta, Pinterest, TikTok, Google and Microsoft. No cloud, no GTM. WooCommerce and custom events.

UniPixel ranks #11,894 among WordPress.org plugins with 200+ active installations, is #302 of 1,803 in the Analytics category, a 5/5 rating from 4 reviews, and was last updated Jul 12, 2026. Data from WordPress.org, refreshed twice daily — see methodology.

Tested up to WP 6.9 (Current: 7.0.2)
v2.6.11 Current Version v2.6.11
Updated 2 weeks ago Last Update on 12 Jul, 2026
Refreshed 8 hours ago Last Refreshed on
#302 of 1,803 in Analytics Top 25% by installs Downloads -49.2% this week Actively maintained
View on WordPress.org
Rank
#11,894
No change
Active Installs
200+
-18.7%
KW Avg Position
14
0.2 worse
Downloads
4.8K
+12 today
Support Resolved
0%
No change
Rating
100%
Review 5 out of 5
5 (4 reviews)

Next Milestone 300

Total Progress 15%
200+ 300+
7,115
Ranks to Climb
-
Growth Needed
8,000,000
Active Installs
Pro

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Need 85 more installs to reach 300+

Rank Changes

11,859 11,935 12,011 12,087 12,163 22-07-2026 23-07-2026 24-07-2026 25-07-2026 26-07-2026 27-07-2026 28-07-2026 29-07-2026
11,837 11,960 12,084 12,207 12,330 14-07-2026 15-07-2026 16-07-2026 17-07-2026 18-07-2026 19-07-2026 20-07-2026 21-07-2026 22-07-2026 23-07-2026 24-07-2026 25-07-2026 26-07-2026 27-07-2026 28-07-2026 29-07-2026
11,837 11,960 12,084 12,207 12,330 29-06-2026 30-06-2026 01-07-2026 02-07-2026 03-07-2026 04-07-2026 05-07-2026 06-07-2026 07-07-2026 08-07-2026 09-07-2026 10-07-2026 11-07-2026 12-07-2026 13-07-2026 14-07-2026 15-07-2026 16-07-2026 17-07-2026 18-07-2026 19-07-2026 20-07-2026 21-07-2026 22-07-2026 23-07-2026 24-07-2026 25-07-2026 26-07-2026 27-07-2026 28-07-2026 29-07-2026
11,837 11,960 12,084 12,207 12,330 30-04-2026 01-05-2026 02-05-2026 03-05-2026 04-05-2026 05-05-2026 06-05-2026 07-05-2026 08-05-2026 09-05-2026 10-05-2026 11-05-2026 12-05-2026 13-05-2026 14-05-2026 15-05-2026 16-05-2026 17-05-2026 18-05-2026 19-05-2026 20-05-2026 21-05-2026 22-05-2026 23-05-2026 24-05-2026 25-05-2026 26-05-2026 27-05-2026 28-05-2026 29-05-2026 30-05-2026 31-05-2026 01-06-2026 02-06-2026 03-06-2026 04-06-2026 05-06-2026 06-06-2026 07-06-2026 08-06-2026 09-06-2026 10-06-2026 11-06-2026 12-06-2026 13-06-2026 14-06-2026 15-06-2026 16-06-2026 17-06-2026 18-06-2026 19-06-2026 20-06-2026 21-06-2026 22-06-2026 23-06-2026 24-06-2026 25-06-2026 26-06-2026 27-06-2026 28-06-2026 29-06-2026 30-06-2026 01-07-2026 02-07-2026 03-07-2026 04-07-2026 05-07-2026 06-07-2026 07-07-2026 08-07-2026 09-07-2026 10-07-2026 11-07-2026 12-07-2026 13-07-2026 14-07-2026 15-07-2026 16-07-2026 17-07-2026 18-07-2026 19-07-2026 20-07-2026 21-07-2026 22-07-2026 23-07-2026 24-07-2026 25-07-2026 26-07-2026 27-07-2026 28-07-2026 29-07-2026
Current #11,894
Change
Best #

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Active Installs Growth

Active Installs 0,000,000+
Growth +0.0%
Peak 0,000,000

Downloads Growth

0 10 20 22-07-2026 23-07-2026 24-07-2026 25-07-2026 26-07-2026 27-07-2026 28-07-2026 29-07-2026
0 100 14-07-2026 15-07-2026 16-07-2026 17-07-2026 18-07-2026 19-07-2026 20-07-2026 21-07-2026 22-07-2026 23-07-2026 24-07-2026 25-07-2026 26-07-2026 27-07-2026 28-07-2026 29-07-2026
0 100 29-06-2026 30-06-2026 01-07-2026 02-07-2026 03-07-2026 04-07-2026 05-07-2026 06-07-2026 07-07-2026 08-07-2026 09-07-2026 10-07-2026 11-07-2026 12-07-2026 13-07-2026 14-07-2026 15-07-2026 16-07-2026 17-07-2026 18-07-2026 19-07-2026 20-07-2026 21-07-2026 22-07-2026 23-07-2026 24-07-2026 25-07-2026 26-07-2026 27-07-2026 28-07-2026 29-07-2026
0 100 30-04-2026 03-05-2026 06-05-2026 09-05-2026 12-05-2026 15-05-2026 18-05-2026 21-05-2026 24-05-2026 27-05-2026 30-05-2026 02-06-2026 05-06-2026 08-06-2026 11-06-2026 14-06-2026 17-06-2026 20-06-2026 23-06-2026 26-06-2026 29-06-2026 02-07-2026 05-07-2026 08-07-2026 11-07-2026 14-07-2026 17-07-2026 20-07-2026 23-07-2026 26-07-2026 29-07-2026
0 50 100 150 200 29-07-2025 10-08-2025 22-08-2025 03-09-2025 15-09-2025 27-09-2025 09-10-2025 21-10-2025 02-11-2025 14-11-2025 26-11-2025 08-12-2025 20-12-2025 01-01-2026 13-01-2026 25-01-2026 06-02-2026 18-02-2026 02-03-2026 14-03-2026 26-03-2026 07-04-2026 19-04-2026 01-05-2026 13-05-2026 25-05-2026 06-06-2026 18-06-2026 30-06-2026 12-07-2026 24-07-2026 29-07-2026
Downloads
Growth
Peak

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Reviews & Ratings

5.0
4 reviews
Overall 100%
5
3 (75%)
4
1 (25%)
3
0 (0%)
2
0 (0%)
1
0 (0%)

Tracked Keywords

Showing 5 of 5
Keyword Position Change Type Updated
pinterest conversions api 3 Tag 1 day ago
TikTok Events API 5 Tag 1 day ago
Server Side Tracking 13 Tag 1 day ago
Meta Conversion API 16 Tag 1 day ago
woocommerce pixel 33 Tag 1 day ago

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Frequently Asked Questions

Common questions about UniPixel: Meta, Pinterest, TikTok, Google & Microsoft Server-Side Tracking for WooCommerce

Your Facebook Pixel ID (from Events Manager) and an Access Token (from Business Settings > System Users). Enter both in UniPixel > Meta Setup.
Your GA4 Measurement ID (format: G-XXXXXXXXXX) and a Measurement Protocol API Secret (from Admin > Data Streams). Optionally, a GTM Container ID if you use Google Tag Manager. Enter these in UniPixel > Google Setup.
Your Pinterest Tag ID, Ad Account ID and a Conversions API Access Token (from Ads Manager > Conversions > Set Up API). Enter all three in UniPixel > Pinterest Setup.
Your TikTok Pixel ID and an Access Token (from Events Manager > Pixel Settings > Advanced Settings). Enter both in UniPixel > TikTok Setup.
Your Microsoft UET Tag ID and a CAPI Access Token (from Microsoft Advertising > Conversion Tracking > UET Tag Settings). Enter both in UniPixel > Microsoft Setup.
Select "Pixel Already Included" in UniPixel settings. This prevents duplicate tracking scripts while still allowing UniPixel to send server-side events and custom events.
Each event gets a unique event ID. The same ID is sent via the browser pixel and the server API call. Meta, Pinterest, TikTok and Google use this ID to merge duplicate events, counting them once instead of twice.
Yes. WooCommerce events (Purchase, AddToCart, etc.) require WooCommerce. But PageView, custom click events and custom interaction events work on any WordPress site.
No. UniPixel sends server-side events directly from your WordPress server to each platform's API. No Google Tag Manager setup is required.

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