by Auxano Global Services 5 (1 reviews)

UTM Tracker for Gravity Forms

Name: UTM Tracker for Gravity Forms
Rating: 5.0 (1 reviews)
Author: Auxano Global Services

Know exactly which campaign created every Gravity Forms lead — automatic UTM, click ID, landing page, and traffic channel capture. No code needed.

UTM Tracker for Gravity Forms ranks #16,466 among WordPress.org plugins with 100+ active installations, is #357 of 2,168 in the Analytics category, a 5/5 rating from 1 reviews, and was last updated Oct 19, 2026. Data from WordPress.org, refreshed twice daily — see methodology.

Compatible with WP 7.1.4

v2.3.5 Current Version v2.3.5

Updated 1 week ago Last Update on 19 Oct, 2026

Refreshed 2 days ago Last Refreshed on

#357 of 2,168 in Analytics Top 25% by installs Downloads -45.5% this week Actively maintained

View on WordPress.org

Rank

#16,466

— No change

Active Installs

100+

+13.6%

KW Avg Position

53.2

0.2 worse

Downloads

3.3K

+6 today

Support Resolved

— No change

Rating

100%

Review 5 out of 5

5 (1 reviews)

Next Milestone 200

Total Progress 13%

100+ 200+

3,792

Ranks to Climb

Growth Needed

8,000,000

Active Installs

Pro

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Rank Changes

Current #16,466

Change

Best #

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Active Installs Growth

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Active Installs 0,000,000+

Growth +0.0%

Peak 0,000,000

Downloads Growth

Downloads

Growth

Peak

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Reviews & Ratings

5.0

1 reviews

Overall 100%

1 (100%)

0 (0%)

Support Threads Overview

Resolved

Unresolved

Total Threads

Resolved

Unresolved

Resolution Rate

Security History

Source: WPVulnerability

No known vulnerabilities on record for UTM Tracker for Gravity Forms. Checked 2 weeks ago.

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Plugin Details

Version: 2.3.5
Last Updated: Oct 19, 2026
Requires WP: 5.0+
Tested Up To: 7.1.4
PHP Version: 7.4 or higher
Author: Auxano Global Services

Support & Rating

Rating: ★ ★ ★ ★ ★ 5
Reviews: 1
Support Threads: 1
Resolved: 0%

Keywords

campaign tracking click id gravity forms marketing attribution utm tracking

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Frequently Asked Questions

Common questions about UTM Tracker for Gravity Forms

No. The Get Started wizard and One-Click Field Setup create the hidden fields for you, and everything is configured from the admin screens. The developer tools are optional extras.

Yes. There is no Pro version and no feature is held back. Support is free on the WordPress.org forum and by email.

No. Only the Parameter Name has to match the tracking key exactly (for example utm_source). The label can be anything you like. One exception: on fields whose Visibility is set to Hidden, a label that names a tracking value (such as "Device" or "Referrer") is also filled automatically, so give such fields a different label if they are meant for something else.

Yes, with one precaution. Each visitor's values are filled in by the tracker script in their browser, including at the moment of submission. The form is also pre-filled when WordPress builds the page, so exclude pages that contain tracked forms from page caching, or make sure your cache does not store pages requested with campaign parameters. Otherwise a visitor with no campaign data of their own could submit values left in the cached copy.

Yes. Hidden fields are refreshed when a form is rendered, on each page of a multi-step form, and again at submission, including AJAX forms and several forms on one page.

Yes. Use merge tags in any Gravity Forms notification or confirmation, for example {utm_tracker:utm_source} in the subject or {utm_tracker:summary} in the message. They are listed in the merge tag picker.

Yes. The values are saved as ordinary Gravity Forms fields, so anything that uses entry data, such as Gravity Forms add-ons, Zapier, webhooks, and CSV exports, receives them like any other field.

First Touch keeps the first value seen for each parameter; later visits never overwrite a stored value, though they can fill in a parameter the first visit did not carry. Last Touch replaces each value that a new campaign link carries. Values the new link does not include, such as utm_term or an earlier ad click ID, are kept until their cookie expires, and a stored click ID keeps the traffic channel as Paid Search or Paid Social.

It checks the UTM source and the referrer against known AI assistants. Many of them add a source such as chatgpt.com or perplexity.ai to their links, which the plugin recognizes.

UTM Tracker sets first-party cookies on every front-end page as soon as it loads, for every visitor (for example landing page, referrer, traffic channel, visit date and time, and session ID, plus any campaign parameters). It has no built-in consent banner, does not wait for consent, and does not integrate with the WP Consent API. If you need consent first, configure your consent tool to block the tracker script until consent is given; until then, hidden fields are not filled for that visitor. Whether you need consent depends on where you and your visitors are and how you use the data.