by VWO 3 (6 reviews)

Visual Website Optimizer

VWO is the all-in-one platform that helps you conduct visitor research, build an optimization roadmap, and run continuous experimentation.

Visual Website Optimizer ranks #3,197 among WordPress.org plugins with 5,000+ active installations, is #103 of 1,802 in the Analytics category, a 3/5 rating from 6 reviews, and was last updated Jun 13, 2026. Data from WordPress.org, refreshed twice daily — see methodology.

Compatible with WP 7

v4.14 Current Version v4.14

Updated 1 month ago Last Update on 13 Jun, 2026

Refreshed 10 hours ago Last Refreshed on

#103 of 1,802 in Analytics Top 5% by installs Downloads -31.3% this week

View on WordPress.org

Rank

#3,197

+2 this week

Active Installs

5K+

— No change

KW Avg Position

— No change

Downloads

150.2K

+163 today

Support Resolved

— No change

Rating

60%

Review 3 out of 5

3 (6 reviews)

Next Milestone 6K

Total Progress 36.7%

5K+ 6K+

208

Ranks to Climb

Growth Needed

8,000,000

Active Installs

Pro

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Need 633 more installs to reach 6K+

Rank Changes

Current #3,197

Change

Best #

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Active Installs Growth

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Active Installs 0,000,000+

Growth +0.0%

Peak 0,000,000

Downloads Growth

Downloads

Growth

Peak

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Reviews & Ratings

3.0

6 reviews

Overall 60%

3 (50%)

0 (0%)

3 (50%)

Tracked Keywords

Showing 5 of 5

Keyword	Position	Change	Type	Updated
vwo	1	—	Tag	23 hours ago
split testing	5	—	Tag	23 hours ago
a b testing	14	—	Tag	23 hours ago
wordpress optimization	61	—	Tag	23 hours ago
WooCommerce Tracking	79	—	Tag	23 hours ago

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Track keyword rankings, search positions, and discover new ranking opportunities with a Pro subscription.

Full keyword position tracking
Historical ranking data
Competitor keyword analysis

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Upgrade Plan

Support Threads Overview

Resolved

Unresolved

Total Threads

Resolved

Unresolved

Resolution Rate

Security History

Source: WPVulnerability

No known vulnerabilities on record for Visual Website Optimizer. Checked 10 hours ago.

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Plugin Details

Version: 4.14
Last Updated: Jun 13, 2026
Requires WP: 2.7+
Tested Up To: 7
PHP Version: N/A
Author: VWO

Support & Rating

Rating: ★ ★ ★ ☆ ☆ 3
Reviews: 6
Support Threads: 1
Resolved: 0%

Keywords

WooCommerce Tracking a b testing split testing vwo wordpress optimization

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TL;DR

AI summary of the plugin's readme

This plugin is for WordPress site owners running WooCommerce who use VWO for experimentation and analytics. It simplifies adding the VWO SmartCode and automates tracking of WooCommerce events like product views, cart actions, and purchases, including optional server-side tracking to bypass client-side blockers.

VWO SmartCode integration
Automatic WooCommerce event tracking
Product Viewed tracking
Add to Cart tracking
Product Removed From Cart tracking
Purchase Order tracking
Optional server-side tracking
Asynchronous and synchronous SmartCode support

Frequently Asked Questions

Common questions about Visual Website Optimizer

You can find your VWO Account ID in your VWO dashboard under Account Settings.

Yes, server-side tracking is available and can be enabled in the WooCommerce tab of the plugin settings.

Product Viewed Add to Cart Remove from Cart Purchase (Order Completed)= I can't see any code added to my header or footer when I view my page source = Your theme needs to have the header and footer actions in place before the </head> and before the </body>

No, this plugin is sufficient by itself